How to use this resource:

  1. Click the left side pointers in "Detailed Options 🔍" under some options to see the full targeting potential available.
  2. Topics with ⭐️ are winning ad targeting options.
  3. Check out the "Full Index" below to navigate faster.
  4. (Optional) This sheet is better optimized for desktop viewing rather than mobile.

🗺 Full Index:


1️⃣ Basic Targeting


I**. Location**

<aside> 📰 Show ads to people in certain countries, or Designated Market Area (DMA's) in the United States - which are essentially counties and states.

</aside>


II**. Device Type**

<aside> 📰 Show ads to people who are either on desktop or mobile devices.

</aside>


III**. Time of the Day**

<aside> 📰 Show ads to people in certain periods of the day.

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